28th - 30th September 2025  |  NEC, Birmingham
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1.5KG COLD PRESSED PUPPY FOOD – CHICKEN
With slightly increased protein and a smaller kibble size our yummy complete nutrition puppy food is a finely tuned blend of quality ingredients with vitamins and minerals to support growing dogs of a …
1.5KG COLD PRESSED PUPPY FOOD – DUCK
With slightly increased protein and a smaller kibble size our yummy complete nutrition puppy food is a finely tuned blend of quality ingredients with vitamins and minerals to support growing dogs of a …
1.5KG COLD PRESSED SMALL BREED DOG FOOD – OCEAN FISH WITH RICE
1.5KG COLD PRESSED SMALL BREED DOG FOOD – OCEAN FISH WITH RICE
1.5KG COLD PRESSED SMALL BREED DOG FOOD – TURKEY WITH RICE
A complete nutrition cold pressed dog food with a smaller kibble size for those smaller mouths. Made with rice, a great source of carbohydrates for instant energy, vitamin D, fibre and iron. Our cold …
100% Natural Deer Antler Powder, Dietary Supplement
Antler aids the immune system and helps reduce cholesterol
10KG COLD PRESSED DOG FOOD - CHICKEN
A complete nutrition cold pressed dog food, high in meat content with ‘superfood' vegetables & botanicals. Our cold pressed method keeps natural enzymes and vitamins locked in as well as retaining fib …
10KG COLD PRESSED DOG FOOD - DUCK
A complete nutrition cold pressed dog food, high in meat content with ‘superfood' vegetables & botanicals. Our cold pressed method keeps natural enzymes and vitamins locked in as well as retaining fib …
10KG COLD PRESSED DOG FOOD – OCEAN FISH
A complete nutrition cold pressed dog food, high in meat content (including Omega 3 & 6) with ‘superfood' vegetables & botanicals. Our cold pressed method keeps natural enzymes and vitamins locked in …
12 Litre Mud Daddy Portable Pet Washing Device
The Mud Daddy 12 litre is a fully portable, electrivity free device which water pressure instead of a motor, making it silent and electricity-free, ideal for cleaning multiple dogs and horses quickly …
2 Leg Fleece Dog Suit
Handmade in the UK         Suits general dog breeds Machine washable Designed for a snug fit      Sizes XS-XXL
2KG COLD PRESSED DOG FOOD – CHICKEN
A complete nutrition cold pressed dog food, high in meat content with ‘superfood' vegetables & botanicals. Our cold pressed method keeps natural enzymes and vitamins locked in as well as retaining fib …
2KG COLD PRESSED DOG FOOD – DUCK
A complete nutrition cold pressed dog food, high in meat content with ‘superfood' vegetables & botanicals. Our cold pressed method keeps natural enzymes and vitamins locked in as well as retaining fib …
4 Leg Fleece Dog Suit
Handmade in the UK         Suits general dog breeds Machine washable Designed for a snug fit      Sizes XXS-XXL
6-Paw Silicone Mould for Baking and Freezing 2-Pack, Yellow
6-Paw Silicone Mould (2-pack), perfect for creating adorable paw-shaped treats for your furry friends or for adding a playful touch to your culinary creations. 
Adjustable Airmesh Dog Harness
The NEW Doodlebone® Adjustable Airmesh Harness is our over the head harness designed with extra adjustability. 
Adult Medium/Large Dry Dog Food 10kg
Complete, everyday dry food for all medium and large breed adult dogs, formulated with our unique hypoallergenic clean insect protein and low inflammatory plant-based ingredients, providing health ben …
Adult Medium/Large Dry Dog Food 2kg
Complete, everyday dry food for all medium and large breed adult dogs, formulated with our unique hypoallergenic clean insect protein and low inflammatory plant-based ingredients, providing health ben …
Adult Small Breed Dry Dog Food 2kg
Packed with all-natural goodness, Percuro Insect Protein Adult Dog Food for Small Dogs is the perfect choice for pint-sized pups with big appetites.
Adult Small Breed Dry Dog Food 6kg
Packed with all-natural goodness, Percuro Insect Protein Adult Dog Food for Small Dogs is the perfect choice for pint-sized pups with big appetites.
Adventure Collar - Aurora
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Collar - Petrichor
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Collar - Tranquil
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Harness - Aurora
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Harness - Petrichor
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between. 
Adventure Harness - Tranquil
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Lead - Aurora
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Lead - Petrichor
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Lead - Tranquil
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Seatbelt - Aurora
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Adventure Seatbelt - Petrichor
Designed for the outdoors, built for every adventure together. For mountain hikes, for city strolls, for everything in between
Air Dried Complete Cat Food
Our air-dried raw cat food is made using quality ingredients, ethically sourced British produce and our very own gently drying expertise.
Air-Dried Complete Dog Food
Air-dried complete food for adult dogs and puppies over 8 weeks.
Air-Tech Range
The Rogz NEW AirTech range includes the classic collar, classic lead and the sports harness with easy to grab safety handle. 
Aloe Vera Gel
Bugalugs Aloe Vera Soothing Gel contains 99% pure aloe vera juice to help soothe, nourish and moisturise irritated skin. The natural cooling properties of aloe vera provide effective after sun care fo …
Alpha - Proper Food for Proper Dogs
For over 50 years, Alpha Feeds has provided recipes for dogs that like to get their paws dirty. Our no-nonsense approach aims to deliver world-class nutrition at an unbeatable value, which is why it's …
Aniforte Salmon Oil
Aniforte Salmon oil, supplement primarily for coat & skin and raw-feeding. Comes in 1L, 500ml & 250ml variants.
ANiMAEL Freeze Dried Beef Liver Cube
_Vision Protection _High Protein And Rich In Vitamin A _Iron Supplementation _Easily Digestible And Absorbed Cereal Box: 35g | Zipped Pouch: 100g
ANiMEAL Freeze Dried Chicken Cube
_High Protein _Promotes Muscle Development _Low Allergenic And Low In Fat _Easily Digestible And Absorbed Cereal Box: 30g | Zipped Pouch: 100g
ANiMEAL Freeze Dried Duck Cube
_High Protein _Low Allergenic And Low In Fat _Reduces Tear Stains _Easily Digestible And Absorbed Cereal Box: 30g | Zipped Pouch: 100g
ANiMEAL Freeze Dried Langostino
_High Protein _Promotes Muscle Development _Omega-3 Supports Heart Health Cereal Box: 30g | Zipped Pouch: 100g
ANiMEAL Freeze Dried Mussel
_Rich In Omega-3 Support _Joint Health _Relieves Inflammation _Shiny Coat Cereal Box: 30g | Zipped Pouch: 100g
ANiMEAL Freeze Dried Salmon Steak
_Rich In Omega-3 _Shiny Coat _Reduced Itchiness _Anti-Inflammatory Cereal Box: 60-70g | Zipped Pouch: 200g
ANiMEAL Freeze Dried Shrimp
_High Protein _Promotes Muscle Development _Omega-3 Supports Heart Health Cereal Box: 20g | Zipped Pouch: 100g  
ANiMEAL Freeze Dried Venison Tendons
_Low Allergenic And Low In Fat _Support Joint Health _High Protein Cereal Box: 35g | Zipped Pouch: 100g  
Animology Clean Ears
Clean Ears is a mild, gentle and effective cleansing solution, designed to help soften and loosen wax, dirt and other debris from dog's ears, which therefore soothes and promotes clean healthy ears.
Animology Cloud K9 Fragrance Mist
Treat your pet to Animology's Cloud K9 mist, infused with pro-vitamin B5 for gentle care. Enjoy the vibrant, masculine scent with long-lasting notes of Bergamot and Oakmoss, keeping your dog fresh all …
Animology Curly Coat Shampoo
Curly Coat shampoo is specially formulated for curly-coated dogs. Enriched with conditioners, oatmeal and shea butter, it removes knots and enhances coat appearance. Suitable for all coat and skin typ …
Animology Derma Dog Shampoo
Derma Dog shampoo is gentle yet effective for sensitive skin, cleaning, deodorising and conditioning your dog's coat. Enriched with pro-vitamin B5 and suitable for all coat types, it keeps the coat cl …
Animology Derma No Rinse Shampoo Spray
Derma Dog is a fragrance-free spray for sensitive skin, enriched with vitamins and conditioners to leave your dog's coat clean, soft and healthy. Its gentle formula is perfect for maintaining your dog …
Animology Dirty Dawg No Rinse Shampoo Spray
Dirty Dawg is a vitamin and conditioner enriched no-rinse dog shampoo spray with a deep cleaning action that removes dirt and odour.
Animology Dogs Body Shampoo
Dogs Body shampoo is an all-breed dog shampoo that cleans, deodorises and conditions. Enriched with pro-vitamin B5, it suits all coat types for dogs aged six weeks and older. Its 'easy rinse' formula …
Animology Flea & Tick Shampoo
Flea & Tick dog shampoo helps wash out fleas and ticks while soothing irritated bitten skin with tea tree and neem oil. Enriched with pro-vitamin B5, it suits all coat types, keeping your dog's coat c …
Animology Fox Poo Shampoo
Fox Poo dog shampoo effectively removes fox poo and other foul odours from your dog's coat. Deep cleaning with pro-vitamin B5, it suits all coat types for dogs aged six weeks and older. Its 'easy rins …
Animology Glossy Dog Conditioning Spray
Glossy Dog is a conditioning spray enriched with a vitamin blend of B, C and E, Aloe vera extract and conditioners to help keep your dog’s coat looking clean, healthy and smooth.
Animology Heaven Scent Fragrance Mist
Pamper your pet with Animology's Heaven Scent mist, infused with pro-vitamin B5 for gentle care. Enjoy the floral, feminine scent with long-lasting notes of Neroli and Peony, keeping your dog fresh al …
Animology Knot Sure Detangle Spray
Knot Sure is an anti-tangle spray that effectively aids the grooming out of tangles and matted hair from your dog's coat. Used regularly, Knot Sure can help to prevent further matting. All Animology l …
Animology Paws & Nose Balm
Paws & Nose by Animology is a complex blend of sweet almond oil, jojoba wax, shea butter, oat oil and vitamin E that moisturises and soothes a dog's nose and paws.
Animology Paws & Relax Aromatherapy Spray
Paws & Relax is a soothing lavender spray enriched with vitamins and conditioners to calm your dog, reduce odour, and keep their coat fresh between washes. Infused with chamomile and lavender oil, it …
Animology Pre-Wash Fox Poo Deodorising Spray
Pre-Wash Fox Poo is a pre-wash spray designed to neutralise odours from faeces, dead fish, and other repugnant substances.
Animology Puppy Fresh Deodorising Spray
Puppy Fresh is a deodorising spray enriched with vitamins and conditioners to maintain your puppy's coat, infused with a fresh 'Baby Powder' scent to combat odour at the source. All Animology leave-in …
Animology Puppy Love Shampoo
Puppy Love mild dog shampoo cleans, deodorises and conditions puppies' coats. Enriched with pro-vitamin B5, it’s suitable for dogs six weeks and older, including sensitive skin. Its 'easy rinse' formu …
Animology Puppy Powder Fragrance Mist
Crafted with pro-vitamin B5 and a gentle blend of ingredients, Animology's Puppy Powder mist ensures delicate care for your dog's skin. Enjoy its classic baby powder fragrance that lasts all day.
Animology Spa Day Shampoo
Spa Day is a luxurious shampoo that pampers your dog's skin and coat. Enriched with oatmeal, chamomile, and argan oil, along with vitamins and conditioners, it enhances natural shine, softness, and so …
Animology Star Pups Fragrance Mist
Pamper your pet with Animology's Star Pups mist, infused with pro-vitamin B5 for gentle care. Enjoy the long-lasting, soothing scents of Shea and Vanilla, keeping your dog fresh all day.
Animology Stink Bomb Deodorising Spray
Stink Bomb is a vitamin enriched deodorising dog spray that helps to reduce odour & keep your dog's coat fresh, clean & healthy between washes.
Animology Tear Stain Remover
Tear Stain Remover is a mild, gentle and effective cleansing solution, designed to help reduce facial staining caused by excess tear and saliva production in dogs.
Animology White Wash Shampoo
White Wash dog shampoo is formulated for light and white coats. It deeply cleans, helps removes stains and enhances coat appearance. Enriched with pro-vitamin B5, it suits all coat types, for dogs age …
Anti Panic Snood
The anti-panic snood is designed to alleviate stress in dogs caused by loud and unexpected noises. 300+ 5* reviews on facebook and trustpilot shows how good this actually is.
Antiseptic Range
The Antiseptic Pet Care products aim to keep pets in the healthiest condition possible. Suitable for all types of animals, these products help to combat sore, itchy and infected skin. For use on minor …
Antler Chews - from Naturally Shed Deer Antlers
Deer antlers are an all-natural, long lasting chew toys your dog will love. TNC Pets Antlers chews are odor-free, will not splinter and will help keep your dog busy and out of trouble keeping his teet …
Antler Powder for Dogs
Antler is packed full of goodness including 40% protein and is perfect to supplement your dog's nutrition. Deer shed their antlers yearly so this product is completely natural and cruelty free!
Anxious Hound Tonic for Dogs
A natural daily tonic from WOOF&BREW designed to provide calming and settling qualities in anxious or nervous dogs.  
Aquafleur
We are a leading supplier of aquatic plants, dedicated to offering high-quality plants. With a wide range of plant species, packaging options, and price codes, AquaFleur meets the needs of stores and …
Aquarium Rack Systems for Pet Shops
Welcome to our world of high-quality, high-efficiency aquatic systems. Specialising in shop fitting for the aquatic industry, we cater to a diverse clientele, including pet retail outlets, universitie …
Artificial Grass Cleaner
Artificial Grass & Patio Cleaner is a powerful 3-in-1 disinfectant, deodoriser and cleaner that gives you instant results, removing harmful bacteria, deep stains and neutralising odours specific to yo …
Autarky
Autarky offers working dogs a complete and balanced diet that will ensure they have everything they need to keep them fit and healthy. The range consists of naturally good diets which have been develo …
Baby Fresh Conditioner
This natural fragrance Baby Fresh Conditioner is perfect for cleansing all dog coats. Used following Shampoo to help create a soft, smooth healthy looking coat. 
Baby Fresh Shampoo
This natural fragrance Baby Fresh Shampoo is perfect for cleansing all dog coats. Used with Conditioner it can help moisturise and condition to create a healthy. This natural fragrance Baby Fresh Sham …
Barking Heads  All Hounder Bowl Lickin' Goodness Chicken
Bowl Lickin' Goodness, lovingly made for every day well-being ✓ SUPPORTS IMMUNITY & VITALITY ✓ VET APPROVED
Barking Heads All Hounder Fat Dog Slim
FAT DOG SLIM LOVINGLY MADE FOR DOGS WHO ARE WATCHING THEIR WEIGHT ✓ 30% LESS FAT ✓ VET APPROVED
Barking Heads All Hounder Hair Necessities Salmon
HAIR NECESSITIES LOVINGLY MADE FOR GOOD HAIR DAYS EVERY DAY ✓ HYPOALLERGENIC ✓ VET APPROVED
Baskerville INVISA Muzzle
INVISA, the next generation of basket muzzle. Created using durable TPR, its transparent basket allows dogs to read facial signs, allowing unrestricted communication between dogs. Utilizing computer o …
Be:Calm Nourishing Pet Shampoo Bar
Deeply conditioning and moisturising goats milk combined with calming scents of lavender and camomile ensure your pet’s skin retains moisture at bath time, resulting in softer skin, silkier coats and …
Be:Clean Antibacterial Pet Shampoo Bar
If your pet is a frequent fox-poo roller, then this shampoo bar is for you! It gives a glossy coat, with a reassuringly clean scent thanks to the natural blend of tea tree essence and the growth-boost …
Be:Clean Pet Shampoo - Cleanse & Beautify Your Pet. 
This shampoo gives a glossy coat, with a reassuringly clean scent thanks to the natural blend of aloe vera and natural essential oils. 
Be:Fresh Pet Spray – Natural Prebiotic
Our natural prebiotic spray eliminates odours, cleans, kills germs, and contains active ingredients that get to work again if re-soiling occurs.
Be:Gone - Natural DEET-Free Bug Deterrent Pet Spray
Introducing Be:Gone - our versatile pet spray that helps to fight the battle against fleas and ticks naturally whilst also soothing your dog's skin.
Be:Gone – Natural DEET- Free Bug Deterrent Shampoo Bar
Introducing Be:Gone, a bug deterring, all-natural exfoliating and moisturising pet shampoo bar from Be:Loved.
Be:Pure – Pet Odour Eliminating Candle
Our Be:Pure pet odour eliminating candle removes pet odours and brings the fresh and calming smells of rose, lavender and camomile to your home.
Be:Safe Pet Nose & Paw Balm
Sometimes, action-packed days outdoors lead to minor scrapes and injuries – for pets and humans alike! Formulated with a natural blend of essential oils and moisturising Vitamin E, our First Aid balm …
Be:Set Pet Shampoo Stack
Dogs are a man's best friend – apart from when they've been rolling in all sorts of unmentionable things in the fields! When bath-time comes around, we want our pooches to be as pampered as we are. 
Be:Silky – Skin & Coat Pet Fur Oil
Be:Silky Pet Fur, Skin & Coat Oil Rub - Enriching & Conditioning Our enriching and conditioning skin and coat oil improves circulation and adds lustre and pep for sleek, replenished coats and skin.
Be:Soft Pet Nose & Paw Balm
Handmade with paws in mind, our soothing balm for four-legged friends has been formulated using intensively nourishing ingredients.
Be:Sunsafe SPF15 Sun Protection Balm
Handmade with sensitive skin in mind, our sun protection balm for four-legged friends has been formulated using intensively nourishing ingredients.
Be:Vegan Soothing Pet Shampoo Bar
Perfect for pets with problem skin, this shampoo bar soothes and calms flare-ups with a blend of naturally calming ingredients, including vegan hemp and camomile.
809 Results

We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

Tom Gwilliam
Sales & Marketing Director |  HugglePets

I think it’s a great idea to add a third day to PATS. We’re here for all three days, giving us enough time to meet everyone and make informed decisions about stocking new products. We also like PATS because of all the networking opportunities.

Tina Quest
Redpaw Pet Supplies, Devon

At PATS 2024 it was lovely to reconnect with our existing customers while also having the opportunity to meet potential new ones. We were thrilled to launch three new ranges during the show, Canagan Petite, Canagan Raw (Freeze Dried Treats and Toppers) and Symply Little, all of which have sold amazingly well, further highlighting the value of this event for showcasing our innovations. Looking ahead, we believe that the Birmingham NEC could offer significant advantages, including improved transport links and a larger venue to accommodate a growing number of exhibitors and visitors, both will enhance the overall experience.

Charlie Williams
Joint Managing Director |  Canagan Group

We’ve been rushed off our feet on all three days. It has been an excellent show and I love the fact you can spend more time with visitors. I will definitely need a larger stand in 2025

Cyril Geoffray
UK & Ireland national Sales Manager |  Zoo Med
We’ve missed going to Aqua so we’re really happy to be visiting the Aquatics Zone at PATS. We’ve come to see the new products, find out about deals on offer and meet people face to face. It’s also a great opportunity for networking with other shops and companies and building new relationships – something we have missed out on during the Covid years
Mark Warren
Partner |  West Dorset Aquatics
We’ve come to PATS for the whole three days because you just can’t do it justice in only two. For us, as we deal with the whole spectrum of the pet industry, we spend day one wandering through the halls to see what catches our eye and day two doing our buying – but we’ve found that by the end of the second day we haven’t always got round to everyone. So the third day is a real bonus. There is less of a rush to get it all done and we can spend more time building relationships and ensuring we’ve caught all the deals and found all the new products we might want to stock. PATS is an important highlight of the year and we wouldn’t want to miss any of it!
Toni Thornton
Managing Director |  Four Oaks Pet Supplies, Scarborough

It was great to see the Aquatics Zone sold out and full of exhibitors. For us at J&K it was a pleasure, as always, to catch up with a good number of our longstanding customers as well as meet with and introduce our brands and product ranges to potential new ones. Hopefully the new format for 2025, moving into a larger venue, capable of accommodating even more exhibitors, and with better air, road and rail access, will encourage even more visitors, allowing the show to grow in the years to come.

Ben Windeatt
Sales & Marketing |  J&K Aquatics
I’m a big advocate of having three show days because it gives you more time to spend with clients. PATS keeps growing in a good way because it gives more companies – big and small, old and new – the platform to make their mark. I had a look at the New Starter Zone and loved the buzz that these new companies were creating. PATS is great for the UK pet industry
Greg Van Praagh
Head of UK |  RPFC Group

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