28th - 30th September 2025  |  NEC, Birmingham

Air-Dried Complete Dog Food

The Innocent Hound Stand: F90
Air-Dried Complete Dog Food

The Innocent Hound's air-dried food is freshly prepared, raw British meat, combined with healthy fruit and vegetables - we simply remove the moisture using gentle air-flow. Our food is not cooked, or exposed to high temperatures,  so the natural nutrients and vitamins are maintained.

The result is a semi-moist, great tasting feast, that offers the health benefits of feeding a raw diet, with the convenience of a kibble. 

It is suitable for puppies over 8 weeks, and adult dogs. 

Our food comes in 1.5kg and 3kg boxes which can be stored at room temperature and served straight from the pack. There is no requirement to add water, refrigerate or freeze it. 

  • Grain free
  • Quality British Produce
  • Complete and balanced food
  • 100% recyclable packaging
  • Suitable for raw diets

Flavours include:

  • British Lamb Casserole

  • British Beef Stew

  • Gourmet British Duck

  • Gourmet Chicken Hotpot

  • Finest Pulled Pork

  • British Turkey Feast

  • Wild Salmon Fishcakes

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We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

Tom Gwilliam
Sales & Marketing Director |  HugglePets

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